For GIZ
Block by block
The redesign of the logo and visual identity for the Eastern Partnership Regional Fund is supported by GIZ Georgia. The symbol represents the six Eastern Partnership (EaP) member countries (Armenia, Azerbaijan, Belarus, Georgia, Moldova, and Ukraine) and the diverse directions the fund promotes in the region. It also illustrates a common ground where different elements converge and merge. The visual identity pattern draws inspiration from building blocks and pixels. Flags of the member countries were transformed into 8-bit art versions, which were then integrated into a pattern.
Scope: Rebranding of Logo, Visual Identity, Brandbook, Communication Strategy, and Action Plan.
